The Lego company started in 1932 when Danish carpenter Ole Kirk Christiansen started making toys and games for a living. He battled to make ends meet in the absolute depths of the Great Depression, but the smaller prototypes he previously made of items like ironing planks and ladders had great potential mainly because children’s toys. He named the business Profano after two Danish key phrases, leg and godt, which means “play well. ”
In 1958, he created the iconic lego brick with tubes inside that makes it interlock with other lego portions. This groundbreaking innovation revolutionized the company and allowed it to expand at an surprising pace.
By 1960s, Seglar had widened its overseas reach and began developing toys beneath license in North America via an arrangement with luggage producer Samsonite. The corporation also developed selling lies with all the items wanted to build a certain model, and introduced dedicated themes which includes Space (with astronaut minifigures), Castle, City (later has been renowned https://lego-x.com/2020/02/22/a-brief-history-of-the-creation-of-the-lego-constructor/ Profano City), and FabuLand.
In the early 1970s, Lego took a remarkable step forward with its introduction of Lego results that experienced movable arms and legs. The company likewise began employing more clear plastic and a review of larger hinders for youngsters, a path called Duplo. In the eighties, Lego’s product sales grew at an extraordinary rate of ten percent annually, despite overall toy industry sales growth reducing.
Today, Lego is a massive global organization with income of over $5. eight billion and one of the most coveted brands in the world, ranking number 1 on Manufacturer Finance’s ‘Most Powerful Brand’ list in 2015. But it still seems less like a ruthlessly industrial giant and even more like an old family friend.